Monday Muse

The Jubilee break is over. I am reminded by the scene of 1.5million happy,loyal,faces marching up the Mall of the comment of our Internet politico hero, William Hague, who was heard to mention to the visiting heads of state being entertained by the Foreign and Commonwealth Office: ‘Look, 1,000,000 people marching on the Palace – and all with peaceful intent, smiling happy and cheering their ruler”. So, we leave Gloriana to return to shells and bodies in Syria while the world looks on. And, it does look on because of the Internet. How many social networks have that sort of instant ‘hit’ power?
The population of the Internet is now over a third of the planet, and we have only reached the foothills. I was asked by a friend recently; ‘where is all this Facebook, Twitter and email going? He proceeded to add all the usual and ‘only human’ concerns. My reply, in the vein of Savannah Man to Zettabyte Man ( see previous), was to take him back to Dulverton,Exmoor in the 15th century. There was a thriving village culture; families, business, law and order but also ‘only human’ culture. Charlatans were readily identified, gossips ‘ducked’ and all enjoyed the pleasures and discomforts of Shakespearean England! Twitter is no different – you don’t have to follow people you are not interested in, but you can follow the ones you are. You may feel a small fish in a big pond but you are important and have your rights . Martin Ivens (Sunday Times 10/6/12) “Long to reign Over Us :the super-rich” quotes Tyler Cowen on the uber rich : “ Yet we don’t really resent the super-rich because we don’t want to work as hard as them ….Envy is directed at the guy down the hall who has got a bigger raise…it’s directed at the husband of your wife’s sister, because the brand of beer he stocks costs $3 a case more than yours” He goes on to quote Gore Vidal: ‘Whenever a friend succeeds, a little something in me dies’. Only Human!
The internet is our internet, our input is our internet.

Facebook and others of that ilk should re think their core values. Truth and integrity are timeless values and you mess with them at your peril. The bungled flotation of Facebook is a lesson as is their attitude to our data -see recent twitter/posts. We the people own the content. We grant you rights to use it when in our
interest. Break the trust and integrity barrier and we will simply withdraw. Googles ‘Do no evil’ is a tough call so, good luck guys! Must hide there’s a drone overhead!
You will wake up one morning and we’ve gone, we vote with our clicks – so don’t be a social nitwit!

The Anglo-sphere (See Dan Hannan review @DanHannanMEP : Winston Churchill: the father of the Anglosphere). “The Anglosphere peoples believed, because their institutions had taught them to believe, that individual liberty, limited government and the rule of law were worth preserving – with force of arms if necessary”

Rule one of the Internet – if you tell lies you will be found out. So to my friend I would say; you have choices; Ignore it and enjoy the peace and beauty of Exmoor (www.marinerslodge.info !), join in and enjoy it – but, above all make sure its true and has integrity or you will be found out. If you care about you or your tribes (companies, groups) identities promote yourself! But don’t bullshit.
“The internet gives politics the opportunity to return to the village hustings” W Hague. Watch the extraordinary progress of the Pirate Party in Germany. We don’t cheer or throw rotten cabbages today; we blog, tweet or email. Following twitter over Levison reached a new height that encapsulates all the above. Who told the truth? Murdoch or Brown? This will run and run,- or run out because the suns come out at last!

Warren Buffet is bucking the trend again by buying up regional Newspapers…does this recognise the very same ‘village gossip’ above?

Its all back to RELEVANT (see Taxi – are you relevant? previous). We must be getting near the ‘silly season’ as Martin Amis talking from the Hay festival was musing on age; when you get to your late fifties the only certain thing is death so you better not waste these years as you may have your youth’ Ah Ha!

A Facebook miracle

The following article was published today in The Drum (www.thedrum.co.uk) – it just shows the power of Social Media.

2 May 2012 – 12:04am Updated | by Noel Young | 0 comments

Facebook miracle! Organ transplant donors up 700% in a few hours

Zuckerberg: inspired by Steve Jobs
Zuckerberg: inspired by Steve Jobs

Facebook demonstrated the immense power of its marketing muscle yesterday after boss Mark Zuckerberg announced on morning TV that the social network was allowing its 900 million users to begin registering online as organ donors.

Within hours , an organisation in California reported a 700 per cent leap in people registering as donors. Facebook said last night that were “on track” to have 100,000 pople declare they were registered donors on Timeline as their profile page is now known.

The scheme , initially available in Britain and America, looks set to spark a huge jump in transplant donors , with the the ability to bring in young people a key element.

Zuckerberg said his friendship with Apple co-founder Steve Jobs , who got a liver transplant before he died last year, helped spur the idea. Mark had also talked talks with his,girlfriend medical student Priscilla Chan.

The organisation that reported a 700 per cent spike within hours of Zuckerberg’s announcement was Donate Life California, which is partnering with Facebook. By 5pm the figure was up to 1400%.

CEO Charlene Zitte said that the group got about 75 online sign-ups most days. By 11:20 a.m. yesterday , it had already received 416.

On “Good Morning America” Zuckerberg said they were allowing people to mark the date they became a registered donor on their Facebook Timeline in both America and Britain via links to official registries . The links should make it easier for people who want to donate their organs to sign up.

There was no word yet of sign-up totals in Britain and other parts of the US.

Charlene said,”We are seeing an immediate spike. It’s a great day. The reality is we’re saving lives today and I am so grateful to Mark Zuckerberg for his leadership, for being such a wonderful citizen.”

More than 112,000 Americans are waiting for organs and 18 people die every day .

Transplant surgeon Dr. Marc Melcher , of California”s Stanford Hospital said Facebook had brought “a bolt of hope… It was really amazing they took a big step like that,” , He changed his own Facebook profile to indicate he was a donor by 6:30 a.m. yesterday

Robert Redford’s son James , a liver transplant surrvivor, endured the wait for a matching donor. He said the Facebook initiative should make things easier. “It’s not saying you have to do it. I don’t believe you should ever say that. It’s allowing you to make a choice — if you want, you can.”

Facebook users who are already organ donors can add that information to their profile page, now known as their Timeline.

“We never could have anticipated that what started as a small network would evolve into such a powerful tool for communication and problem solving,” Zuckerberg and Facebook Chief Operating Officer Sheryl Sandberg said in a blog post.

“We hope to build tools that help people transform the way we all solve worldwide social problems.”

Facebook is preparing an initial public stock offering expected later this month that could value the the company’ at $100 billion.